What is Spotify Live? Spotify Greenroom to rebrand

What is Spotify Live? Spotify Greenroom to rebrand

Spotify Greenroom

Image Credit: Spotify

Spotify’s Clubhouse alternative Greenroom is moving into the Spotify app, and getting a new name.

Spotify Live is apparently the new name for Greenroom, Spotify’s live audio platform which launched last year. As reported by Bloomberg, code has been spotted in the Spotify iPhone app that suggests the audio feature will also move into the Spotify app alongside music and podcasts.

According to Bloomberg, the changes are set to come at some point in the second quarter of 2022. With the move, focus will be on allowing artists and podcasters to co-ordinate conversations which subscribers can listen along with live in the app.

Spotify Live seems a more apt name than Greenroom, which features “Rooms” and groups with speakers and listeners.

Spotify Greenroom
Image Credit: Spotify

Spotify will be hoping the rebrand kicks some life into the platform’s rather lacklustre effect so far. Greenroom was originally sports-focused platform Locker Room, which Spotify purchased at the height of the Clubhouse boom.

The live audio platform trend, spurred on by listeners looking for entertainment in pandemic lockdowns, spawned Clubhouse clones from everyone from Reddit to Twitter. But the hype has since died down.

Users have struggled to connect with the concept of Greenroom whilst it’s been disconnected from the main Spotify app, and connecting the two will make Spotify’s live audio offshoot easier to find and introduce it to more users.


Want your music on Spotify? Check out RouteNote. We distribute releases for free to Spotify, sending your release around the world.

Find out more and sign up today!

The post What is Spotify Live? Spotify Greenroom to rebrand appeared first on RouteNote Blog.

Source